See, I was just scrolling through Reddit (r/handbags, duh!) and everyone’s debating logos versus this whole *subtle* vibe. And Celine? They used to be ALL about the logos! Like, the double C, plastered everywhere. Remember those days? Felt like you couldn’t swing a cat without hitting a Celine logo.
But now? It’s all about the *essence of the Celine silhouette*, as the official Brazil store site says. (Yeah, I went down a rabbit hole looking at different Celine sites, okay?). It’s about the shape, the quality, the *vibe*, man. And Hedi Slimane? Supposedly, *he* came up with this whole idea back in 2018 in Los Angeles. I mean, makes sense, right? LA is all about effortless chic. Or at least, pretending to be.
And look, I get it. I totally get it. Sometimes you just don’t want to be a walking billboard. You want people to *know* you have good taste, not just good money. It’s the difference between screaming “I’m rich!” and whispering, “I’m *cultured*.” Which, let’s be real, is way cooler.
But here’s my problem, okay? (And this is just my opinion, feel free to disagree). Isn’t it kinda… ironic? That we’re all obsessing over *no logo* Celine, *because* it’s Celine? Like, the absence of a logo is the *new* logo. You know what I mean? It’s a status symbol in disguise.
And also, I gotta say, the “essence of the Celine silhouette” thing? Sounds a bit… pretentious, doesn’t it? Like, come on. It’s a bag. A really nice bag, sure, but still just a bag.
Plus, they still have the *name* Celine, right? It’s not like they’re completely incognito. It’s just… smaller. Subtler. But still there. So, are we really fooling anyone? I dunno. Maybe.
Oh, and speaking of logos… have you seen the Celine Beauté lipstick? Apparently, it’s available everywhere. So, even if you’re going logo-less on your bag, you can still rock the Celine brand on your lips. Talk about a mixed message, amirite?
And the new tipography (typo intended, lol) of the logo? Inspired by a modernist version or something, makes the return of the logomania, but in a more subtle way!
