Anyway, Loewe. What IS Loewe, even? It’s kinda… everything, isn’t it? You see snippets, little glimpses of its soul scattered all over the internet, like breadcrumbs leading to a super stylish, obscenely expensive forest.
First off, the Anagram. The ICONIC Anagram. It’s plastered on cropped tank tops, apparently. Listen, I’m not a cropped tank top kinda gal myself (too much… *stuff* to contain, you know?), but I appreciate the commitment to branding. It’s everywhere! You see that little logo, you *know* it’s Loewe. Almost like they’re whispering, “Yeah, we’re fancy. Deal with it.”
Then there’s the basketry. Luxury basketry? Is that even a thing? Like, I can get a basket at Target for, like, ten bucks. But Loewe? They’re all “handcrafted in natural fibers.” I’m imagining some artisan in, like, Spain, meticulously weaving reeds while humming flamenco tunes. Maybe? Probably? I dunno. It sounds nice, though. Makes me want to buy a ridiculously overpriced basket and fill it with, like, artisanal cheese and overpriced fruit. You know, for the ~aesthetic~.
And then BAM! Designer dresses. Bags. Accessories. SHOES! They just throw it all at you. It’s overwhelming, in the best possible way. You kinda just want to dive headfirst into a pile of Loewe and emerge, transformed, into a more stylish version of yourself. A version who can actually *afford* Loewe, that is.
Oh, and perfume. Loewe makes perfume. I didn’t even know that! But, like, of *course* they do. Because why wouldn’t they? They basically own the whole “luxury good” market already. I bet it smells amazing, too. Probably like, freshly tanned leather and Spanish oranges. Or something equally evocative.